Should A Wannabe Content Creator Friend Cease Using Me for Content?

The Prosecution: Beth

At times I'm recorded while having a meal. It's jarring to spot myself on her Instagram – it feels like a jumpscare.

My best friend of a decade, Marielle, labels herself the “content queen”. It’s fun for a bit, but it weighs on our relationship.

She is an extrovert, there's a constant urge the need to record everything all the time. When we eat out, she says, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when other people see her posing or filming – I experience vicarious awkwardness. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but she is trying to be. She creates video blogs about living in our city, a day in her life, and her styling career. Her content is good, credit where it's due, but I don’t want to be involved. On occasion I'm captured while I’m eating, or just accompanying her. I’ll see myself on her feed later, and it comes like a jumpscare: I might be bare-faced, making a strange expression or photographed mid-bite. It feels invasive.

Marielle also anticipates that I will to record her at inopportune moments. Often I'm in conversation to another person, or we’ll just be spending time in the street. The dynamic feels like our bond has transformed into me serving as her unpaid videographer. She has the means to hire someone if she wanted professional shots. Upon mentioning my unease about the situation, she dismissed it. I've been invited to a couple of brand events, which were appreciated, but that doesn't compensate for all the time and effort I invest assisting her create material.

I appreciate that Marielle has supported me with my design career, but I don’t want our friendship to become just a ledger of favours. I don't believe she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will begin acting in a way that presents a favorable image for her vlog.

She will say, “Alright, smile for the camera!” and record me smiling with another. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy being with her, but I also desire to enjoy it without being filmed, edited, or posted for an viewers. I’m not a accessory for her Instagram.

The Defence: Marielle

I hope my friend to see that the creations we make together can get us a foot in the door.

I love shooting content. It’s not just a pastime; it’s part of who I am. Producing content and sharing my life online allows me to express myself and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to generate income from your interests. I look up to people on TikTok who execute that aesthetic of casual, DIY content creation.

Creating content is my version of engaging with life: noticing the nuances, sharing them with an viewership that appreciates the art behind it. It's never my aim to make Beth uneasy. Bringing her to industry events was my method of sharing opportunities, giving her a chance to experience exclusive moments that could help her professional path too. That isn't blackmail, it's simply being realistic.

I would take her to these events even if she didn’t help me, but I desire her to see the benefits the content we create together can get us: an opening. I understand not everyone likes being filmed, but often unplanned moments is what makes material genuine. Appearing on video from time to time is an inherent aspect of being my friend. I'd remove anything she asked, but she has never asked yet.

I don't demand anybody to be my private filmmaker, but friends support one another in small ways. My assumption was filming a short video now and then would be fun for her. Innovation thrives in partnership, and having Beth around makes projects lively and enjoyable. I don't compel her to take part in anything, and I’d never intentionally embarrass her. But creating content jointly occasionally is part of how I document our shared experiences.

I cherish Beth’s friendship deeply and don’t want content creation to come between us. I am ready to compromise: like asking before filming, and avoiding angles that might make her uncomfortable.

This isn’t about control, it's regarding sharing my world while still respecting hers. Obviously making content is not a substitute for genuine friendship: it's merely part of how I experience life and I desire her to be involved in a way that’s agreeable for both of us.

Outside Perspectives: Public Sentiment

Should Marielle stop recording herself and her friend when they are socializing?

Nothing is more excruciating than having a companion film you. I get that it's her job, but I don’t make friends come to my work. Maybe she can find like-minded creators to create content with. With the dark, looming future of technology, personal relationships are the only thing we have – cherish them!
A respondent, 25

When pursuing something as a career, you can’t ask your friends for assistance every time, even if they have helped previously. If Marielle loves shooting, that doesn't imply everyone around her is willing material. She needs to respect Beth’s privacy.
Another reader, 26

Marielle might love producing videos and showing off her life online, but it isn't for everybody. It’s nice she has helped Beth’s career, but she needs to listen to what Beth wants.
A commenter, 27

It sounds like you care about each other, so cling to that and ensure it’s the focus in your relationship. Foster some real experiences, where genuine feelings are stored, not online archives. Even celebrities who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

Marielle appears to be neither present nor genuine when she’s with Beth – she's on the job. Each appears confused as to what’s reasonable. The answer lies not in trying to change one another, but in each establishing clear boundaries around what feels acceptable to them and determining if there is an acceptable middle ground.
A final view, 71

Now You Be the Judge

Consider this question: is Marielle exploiting their friendship?

Calvin Nichols
Calvin Nichols

Elena is a tech enthusiast and creative writer with over a decade of experience in digital innovation and content strategy.

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